A designer takes a fresh yet tradition informed approach to styling a unique home on a Georgia farm.
When James Farmer was hired to head up the interior design of a new-build home on a farm in Elko, Georgia, he didn’t just take a page out of a farmhouse-style handbook—he wrote a whole new one. The result is a unique home on a Georgia farm rather than a typical farmhouse. “I went back to images of rich hunting homes for inspiration but added a fresh approach,” Farmer says. “Many of the walls are light and bright, while the fabrics and colors are supple. Each room carries the overall feel of the house, which allows the home to both blend and enhance the natural beauty of the surrounding land. My approach to design is ‘collected.’ The home’s style is intentionally traditional, classic and inspired by history.”
Farmer, founder/owner of James Farmer Designs based in Perry, Georgia, and a best-selling author (jamesfarmer.com), honored the homeowners’ design requests and added his signature styling to the project. “The owners have a big family, and they wanted to be able to come to the farm with their kids, friends and grandchildren and be able to appreciate the land while enjoying the comforts of home,” he says. “Because the home is on a farm and away from their normal life in the city doesn’t mean it has to deviate from their appreciation of lifestyle and beauty. They wanted comfort but classic sustainability. It had to be livable, beautiful, befitting of the land and able to incorporate new pieces as well as pieces they already owned.”
Farmer believes that custom pieces add unique details that turn a house into a home. “Every piece of upholstery is custom: sofas, chairs, drapery panels—everything. I am a lover of antiques and found pieces, but custom is crucial,” he says.
Interior design and fashion design have similar qualities, Farmer suggests. “I often use the analogy of an outfit,” he says. “We like to take the khakis and a white shirt approach: It can be worn casually but can also be dressed up with a jacket, loafers and a great belt. This home can go from casual hunt weeks to weekend parties with friends and always look appropriate.”
Texture Message
Layering textures and patterns is an important tool in the designer’s toolbox. “Hardwood floors, sisal rugs and an Oushak rug on top—all the layers!” Farmer says. “On the walls are painted woodwork, printed grass cloth and scenic wallpaper. Before a piece of furniture is in the house on install day, there’s already a foundation of texture and pattern to build upon. We use layers, textures and collections on every surface we can. When you first walk in the home, you see a collection of plates, platters and antlers. As you move into the living room, there are mixes of animal print, velvet and scenic fabrics. That strong yet edited use of fabrics, colors, patterns and textures is found throughout this home and many of our designs.”
The kitchen features the designer’s updated version of a traditional farmhouse kitchen. “It has a combination of painted woodwork and cabinets, but the waxed honey tone of the pine is handsome enough for a farm and hunting lifestyle,” he says. “But mainly, it’s a working kitchen rather than a chrome-and-white laboratory. It fits the feel of the entire house.”
Farmer is quite comfortable marching to a different tune amid design trends. “In a time when a farmhouse can be seen as a trend, that’s never our approach,” he says. “While, yes, it is a house on a farm, it is classically and traditionally rooted. It’s a home on a farm—not a farmhouse.”
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